Text Marketing Industry
With so much regulation from our government, it is essential that you know all laws associated with marketing before you move forward with it. Any business can be held liable if there are problems associated with messages, which could get really ugly really fast. You can see what happened when the banks didn’t follow the …
Continue reading "Text marketing: Know the laws"
Text Marketing Industry
It was Charles Darwin who first came up with the theory of natural selection which states, in laymen’s terms, that traits that are best suited for survival are passed on while the rest die out. Natural selection applies not just to the survival of species but to the survival of businesses as well. The business …
Continue reading "Four digital marketing trends you need to know about for the coming year"
Text Marketing Industry
Generation Z presents both a huge opportunity and a huge challenge to marketers. On the one hand, they’re the next big buying group since they’re just starting to come of age. They already possess $44 billion in purchasing power and that number will increase dramatically each year as more and more of them enter the …
Continue reading "How to ensure your Youtube marketing works for generation Z"
Text Marketing Industry
Marketing to customers has evolved over the years to the point where customers not expect complete personalization. There are a lot of ways to do this, but the most effective and efficient way is through the use of an artificial intelligence company. Here are some ways you can use artificial intelligence to improve your personalized …
Continue reading "Get Personalized Marketing with Artificial Intelligence"
Text Marketing Industry
There are distinct differences between all the different generations, which means you need to market to them differently. There are some things that will work across all platforms like using a machine learning company to set you up and punch out insights based on your customer data regardless of age. However, if you are planning …
Continue reading "Marketing by Generation: Tips to Follow"
Text Marketing Industry
Every day in the US, there are more than 30 billion “consumer moments” taking place. Consumer moments are defined as opportunities for brands to make a connection with a consumer. Whenever a consumer clicks over to a brand’s website or encounters a social media post by a brand, that’s a consumer “moment.” In order to …
Continue reading "5 Mobile Marketing Tips to Build Customer Loyalty"
Text Marketing Industry
One of the social media sites often overlooked by business is Pinterest. Pinterest is a popular site where people are able to “pin” things to their account from all over the Internet to save for later. It is extremely valuable to businesses because one pin from a customer ends up showing up on all their …
Continue reading "8 Tips for Marketing on Pinterest"
Text Marketing Industry
The US economy is doing great right now, which means customers are feeling more comfortable spending extra cash on the holidays. As a business, this is the perfect opportunity to secure new and long lasting customer relationships as well as continue to develop relationships with current customers. But how, exactly, can you take advantage of …
Continue reading "How to Prepare for Extra High Holiday Spending"
Text Marketing Industry
Influencer marketing has become a hot topic trend among marketers because it is extremely effective. In fact, 94% of marketers who use influencer marketing says that it has helped boost their business, which is a pretty amazing statistic. The basic idea is that you find people on social media who fit your sales demographic and …
Continue reading "4 Things to Expect with Influencer Marketing"
Text Marketing Industry
Did you know that 95% of texts are opened in the first 3 minutes after they are sent? On top of that, nearly 98% of texts are opened and read eventually. Knowing that your message is almost guaranteed to be read immediately shows just how valuable text marketing really is to a company. The only …
Continue reading "How to get customers to sign up for texting"
Text Marketing Industry
Some of the most shopping people will do during the year will happen in the next month. So how can your business make sure you are a part of the biggest shopping season of the year? While text message marketing has been looked down on by marketers for a few years now as a less …
Continue reading "Holiday Text Message Marketing Tips"
Text Marketing Industry
Of those who use influencer marketing, 95% have reported it to be successful. That is why it is expected that more companies will continue to use this marketing method in 2020. It is an amazing way of reaching out to your current audience as well as developing new customer relationships. And while an artificial intelligence …
Continue reading "5 Tips for Influencer Marketing"
Text Marketing Industry
The way people search for information on the internet has changed drastically over the years. It used to be people would type specific keywords related to the topic they were interested in. Then, it evolved into typing questions into the search bar. Now, it is evolving into voice search questions. With more people getting personal …
Continue reading "5 Ways to Optimize for Voice Search"
Text Marketing Industry
Black Friday is one of the most important days of the year for retailers. Actually, Black Friday spans an entire weekend now–a weekend that starts on Thursday for many retailers trying to drag it out as long as possible. Since it’s just next week, you really can’t afford to delay any longer. Here are some …
Continue reading "Black Friday is coming and the time to prepare is now"
Text Marketing Industry
The new year is fast approaching and it’s a perfect time to not only look back on 2018, but also to look forward to 2019 in order to stay ahead of the competition. The following five predictions about content marketing can give you a huge edge if you work hard to incorporate them into your …
Continue reading "Five content marketing trends for 2019"
Text Marketing Industry
Not that long ago, social media marketing was seen as a kind of novelty–something the bigger brands could afford to dabble in but most didn’t see the point. Today, social media platforms give brands the tools they need to make social media a viable and serious marketing strategy and brands are catching on. But despite …
Continue reading "How to tell if your social media marketing strategy is working"
Text Marketing Industry
Email marketing may not be your top marketing priority, but it should definitely be one that you focus on. Recent data suggests that email marketing is starting to be more effective and rise in popularity once again. Smartphones have made it easier than ever to check your email, and it is almost as easy as …
Continue reading "How to Revitalize Email Marketing"
Text Marketing Industry
With advanced technology becoming increasingly less expensive and more capable, artificial intelligence is no longer just a convenience in the workplace; it is now a necessity. It is the hot thing right now. Every business is finding ways to incorporate it into their work environment. One such way is through the way we are marketing. …
Continue reading "Artificial Intelligence: An Aid in Marketing"
Text Marketing Industry
Social media has forever changed the way we market to customers. Twenty years ago, words like hashtag, trending, tweeting, or even chatting meant totally different things. But now, social media is an extremely powerful form of marketing. It is the place you go to communicate with current customers, which a machine learning company can help …
Continue reading "Marketing with Hashtags: The How-to"
Text Marketing Industry
The biggest mistake companies make when marketing to women is thinking women don’t need any special invitation to buy your products. And while that might be true in many instances, a campaign focused on women and specifically inviting them to be a customer is more effective than you might think. This is especially true of …
Continue reading "Marketing to Women: Get in the Game"