business messaging blog
Say Goodbye to the Blackberry
Scott Navratil

One of the leading smartphone manufacturers, Blackberry, is giving up on mobile production after about 10 years of declining sales. Before the first iPhone was released, Blackberry was the phone everyone had to work from. It was the standard term people use to refer to a smartphone. But the iPhone and Android have slowly grown to dominate the marketplace, and now, it is as if people don’t even know what a Blackberry is anymore.

Continuing to work on security

One of the reasons why people love the Blackberry for business purposes was because it was the most secure phone. This is especially important at government agencies and very private companies. Having a Blackberry meant your employees could do some work while on the go but still had the level of privacy that protected them. And being able to have a full keyboard meant there was a lot of functionality. Now that the iPhone and Android phones have just as much security, if not more than the Blackberry ever did, it is much easier for businesses to use smartphones. And a full keyboard for typing is standard with any smartphone. Security is still an issue many businesses are concerned with, but anyone can provide a secure device to your employees now.

One of the things Blackberry will continue to do once out of the smartphone production game is focusing on security, according to Information Week. The idea will be to provide security options that can be leased out for use by other smartphone manufacturers. Whether or not this will prove success for the business is yet to be seen, but there are other things Blackberry can focus on.

Two new offerings

Blackberry announced two new things that it will work on in the coming years, and they are really great for businesses and consumers. The first is the Blackberry Radar, which will track the Internet of Things that are starting to become the norm. It will be a very useful tool for anyone who likes to keep technology integrated into their lives. The second is the Blackberry Hub+, which is a software licensing program for Android devices. Anything with Android 6.0 or higher will be able to have productivity and communication development through the Hub+.

Some steps in the right direction

For many, seeing Blackberry try to compete in the mobile business for the last 10 years has been fairly excruciating. Most people are glad to see the company focus on offering more of what consumers need. It has been sad to see a company that once offered the best drop to the worst offerings. It is a reminder to any business owner that you can easily lose everything if you aren’t careful, even if you were once on top. Make sure you are keeping up with the latest technology that your customers expect and it shouldn’t be too big of a problem.

Source: Information Week

Chantel Fullilove

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