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The mobile marketing game

Gamification is a marketing strategy that has been around for decades. What is gamification you ask, it is simply the use of game elements to elicit desired behavior in a target audience. On the surface it sounds like an obvious tactic that you’d never fall for. But if you’ve ever bought a lottery ticket, installed …

Scott Navratil

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Texting News

News of iPhone making way

The iPhone 5S has not been released, and the details are being kept pretty quiet. Of course, there are plenty of rumors, like usual, but is there truth behind those rumors? All we know is that the news will all be given on September 10. Still, rumors come from somewhere, so let’s see what they …

Scott Navratil

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