BLOG

Business Texting Best Practices

AI Chatbot

Conversational AI Texting Directly in Your Velocify CRM

Lenders trust Equiitext’s Patented Conversational Artificial Intelligence messaging to have engaging conversations with customers and leads. Equiitext utilizes machine learning to recognize natural language, intent, and dialogue to have engaging conversations with customers and prospects. Equiitext provides a platform for high-performing, resilient, proprietary contextual messaging that works. Velocify LeadManager Integration Equiitext’s patented conversational AI messaging …

Claudia Perez

Read Full Story

Texting News

Social Media Marketing in 2020: Mistakes to Avoid

In 2020, social media marketing will become more important than ever. With AI chatbot working flawlessly with social media platforms and people spending more of their time on social sites, it makes sense for businesses to utilize the online resource for marketing. Here are some mistakes to avoid in the new year. Avoiding artificial intelligence …

Scott Navratil

Read Full Story

Text Message Marketing

Six digital marketing trends small business owners need to be aware of

As a small business owner, you know that on any given day, you will wear several different hats. Small business owners don’t have the luxury of hiring an in-house IT specialist or a human resources team. You often have to fill in for sick employees so you might be a cashier or an assembly line …

Scott Navratil

Read Full Story

AI Chatbot

EquiiTEXT has partnered with Zapier!

We are excited to announce we have partnered with Zapier, the automation team the allows us to connect EquiiTEXT to 1000+ other apps, including Microsoft Outlook, Google Calendar, Mailchimp, and so much more! Are you tired of spending hours every week doing simple tasks, such as sending texts when appointments are ready, adding email contacts …

Austin Fonte

Read Full Story

Texting News

Everyone using texting: your business should text too

Last night, I was sitting there thinking about what life would be like without cell phones. I was thinking about how I wouldn’t have to fight for the attention of those around me and wouldn’t constantly feel like I have to check my text messages. It would be so much simpler. But at the same …

Scott Navratil

Read Full Story

Texting News

Can AI Save People from Committing Suicide?

AI algorithms can be key to fighting the growing problem of suicide. How? AI algorithms can analyze social media data, create patterns and determine warning signs in people’s online language. Medical researchers believe language patterns can offer a indication that suicide is possible. Equiitext has began experimenting with AI algorithms. We are using machine learning …

Claudia Perez

Read Full Story

Texting News

Netflix Embraces AI to Make the World a Better Place.

The streaming giant is applying manmade brainpower to give particular video coding, conveying cleaner streams to clients in low-data transmission locales. Danny Vena (TMF LifeIsGood) Mar 21, 2017 at 6:48AM In mid-2016, streaming mammoth Netflix, Inc. (NASDAQ: NFLX) declared that it had revealed its support of 190 nations around the globe. As the best supplier …

Scott Navratil

Read Full Story

Texting News

Small Business Marketing Tips to Compete

Competing with large companies such as Walmart and Amazon seems daunting, especially for small businesses. Trying to find a way to reach customers and keep prices affordable at the same time are two of the biggest challenges small businesses face when competing with the big guys. Fortunately, there are many ways a small business can …

Scott Navratil

Read Full Story

Texting News

Tips for integrating chatbots into your business model

People no longer have the same reservations about talking to machines as they might have just a few years ago. Already, 65% of smartphone owners report using voice assistants on their phones. Advances in machine learning and natural language processing have allowed chatbots to become more practical and utilitarian than ever. Chatbots are computer programs …

Scott Navratil

Read Full Story

Text Message Marketing

How to get a better return on investment with mobile marketing

Mobile marketing is no longer just an option you have when it comes to selecting marketing channels. In fact, mobile marketing hasn’t really been just one option among many for several years now. It’s absolutely essential that you have a sold mobile marketing strategy going forward. But as is always the case when you branch …

Scott Navratil

Read Full Story

Text Marketing Industry

Give your customers more by asking for less with your SMS campaign

Many SMS marketing campaigns are needlessly complicated. They require too many steps to sign up, and send far too many texts pushing various products or services to the point of annoyance. Consumers repeatedly say–and show by their actions–that they want less, not more when it comes to their interactions with businesses via text. If you …

Scott Navratil

Read Full Story

Texting News

Researchers working to develop emotionally intelligent chatbots

Psychologists used to believe human intelligence could be represented with a single number. Today psychologists know that there are actually many different kinds of intelligence. Mathematical and spatial intelligence are what we usually we think of when we talk about intelligence and artificial researchers are getting close to creating machines that can imitate the way …

Scott Navratil

Read Full Story

Texting News

Surprising facts that should persuade you to invest in SMS marketing

Mobile marketing has come a long way in a short time. The first mobile ad to be shared via text message was created in 2000. By 2005, big-name brands like Nike and Pontiac began the first text message marketing campaigns. Just 11 years after the first mobile ad, global spending on mobile advertising had exceeded …

Scott Navratil

Read Full Story

Texting News

How to Use Texting to Increase Open House Visitors

Realtors spend a lot of time and money preparing for an open house. They walk the neighborhood meeting potential buyers or pay a walker to hand out flyers during the open house. The realtor prints flyers, postcards, business cards and anything else they may need to put out on the day of the open house. …

Scott Navratil

Read Full Story

Texting News

Proactive Customer Service Tactics

Most of what we consider “customer service” is the group of people who answer angry phone calls from frustrated customers. And while that is a big part of it, customer service is actually more of a big picture thing that involves any moment your business interacts with a customer. And by being proactive in your …

Scott Navratil

Read Full Story

Texting News

A Texting Story

It was in 2007. I sat with real concerns in a doctor’s office, awaiting my call of entrance into that brown door, to see the man in the white coat. Certainly, things were on my mind concerning my health; however, I never forgot what caught my eyes and the scene that played out. The Scene …

Scott Navratil

Read Full Story

Texting News

Marketing like a Millennial: Top tips

The newest employees and buyers in the economy are Millennials. Many of them are finding a lot of success simply because they have a firm grasp on technology and use to use it for their benefit. In fact, some of the best marketing experts out there are Millennials. Here are some of the top tips …

Scott Navratil

Read Full Story

Texting News

SMS Messaging for Businesses

SMS messaging services can be crucial to market a business. Dan Hinckley, an experienced digital marketing expert, recently wrote an article for Forbes highlighting five important marketing tips for small businesses in 2020. According to him, number two on the list is “Mobile Takeover.” He says that since 95 percent of Americans own a mobile …

Scott Navratil

Read Full Story

Texting News

5 Ways to Offer Customer Service

Customers need to be able to contact you when they have a problem or even if they just want to tell you what a great job you’re doing. That is why you need to have a lot of different ways they can communicate with your customer service department. Here are 5 ways you should offer …

Scott Navratil

Read Full Story

Texting News

Could T-Mobile finally be #1?

Mobile carriers have constantly been fighting to be the #1 carrier in the country, and Verizon has always been at the front of the competition. They have a better network that reaches more places than any other carrier, and up until now, nobody has been able to rival them. But has T-Mobile finally pulled ahead? …

Scott Navratil

Read Full Story