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Business Texting Best Practices

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How to Do More with Less in your Social Media Strategy

For most small businesses with a social media strategy, it’s the business owner that has to manage social media accounts on top of all of his/her other responsibilities since there often isn’t room in the budget for a full time social media specialist. When social media is the responsibility of the owner or another employee …

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Text Marketing Industry

8 Tips for Marketing on Pinterest

One of the social media sites often overlooked by business is Pinterest. Pinterest is a popular site where people are able to “pin” things to their account from all over the Internet to save for later. It is extremely valuable to businesses because one pin from a customer ends up showing up on all their …

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AI Chatbot

Customer Service Growing Use of Chatbot

More and more businesses have started incorporating chatbot into their businesses but especially in the customer service department. Not only is this a good way to stay in constant communication with customers, but it is also becoming necessary. If a business hasn’t adopted chatbot yet, it is time to get setup with an artificial intelligence …

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AI Chatbot

7 Ways to Improve Instagram Marketing

Social media marketing is one of the most influential ways to interact with current customers and find new ones. Instagram is being used more and more and is becoming one of the top social media companies to use when working with customers, and for good reason. The user database has been growing rapidly in the …

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Customer Service Texting

Tips to Train New Customer Service Agents

Getting new customer service agents trained can be frustrating. There’s a learning curve that takes time, and it can be frustrating for customers to deal with the new employee who may not know what they are doing. However, there are some ways you can train new customer service agents that will speed things up and …

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Text Message Marketing

5 Ways to Improve Customer Service with SMS

The most common way that businesses use SMS to communicate with customers is to send mobile coupons. It’s a powerful marketing strategy, to be sure, but many brands aren’t using SMS to its full potential because coupons is all they’re sending. The problem with 100% of your texts being coupons is that they’re self-promotional. Yes …

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Preparing for the Customer Service Rush After Christmas

It’s only a few days left of the Christmas shopping season, which means the post-holiday customer service rush is almost upon us. As soon as Christmas is over, customers will begin contacting customer service with questions about their product or service and making returns and new purchases. It’s time to get customer service in gear …

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Text Marketing Industry

How to Prepare for Extra High Holiday Spending

The US economy is doing great right now, which means customers are feeling more comfortable spending extra cash on the holidays. As a business, this is the perfect opportunity to secure new and long lasting customer relationships as well as continue to develop relationships with current customers. But how, exactly, can you take advantage of …

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Text Message Marketing

Tips for Local Marketing

Marketing to specific audiences is important to building your brand and properly selling what you have to offer. But did you know that marketing locally can also be extremely successful? A lot of businesses focus solely on online marketing and AI chatbot, which are definitely necessary to reaching your audience. However, here are some tips …

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AI Chatbot

6 Ways Retails Can Build an Online Audience

Being online isn’t just a convenience for customers; it has become a necessity. Your business should already have an online presence of some sort, it may be hard to figure out exactly what that is. Most businesses should be trying to focus on online sales, but just building an online audience to get them in …

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AI Chatbot

9 Things to Make Your Chatbot Easier to Talk To

Chatbots have been slower to catch on than experts predicted. A big part of the problem leading to the slower than desired adoption rate is that in the rush to get in on the chatbot craze, many businesses deployed chatbots that weren’t particularly good at doing the one thing they’re supposed to do: chat. Putting …

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Text Message Marketing

10 Things to Know About Influencer Marketing

Influencer marketing has become extremely popular in the last few years, and not without reason. It is an extremely effective form of marketing. A business can work a machine learning company to gather information about customers and use that information to determine which influencers their audience is already following. The influencers can then promote a …

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AI Chatbot

5 Tips for Advertising to Teachers

Teachers are one of the best people to advertise to, whether you are selling educational products or not. Here are 5 tips to follow when advertising to teachers.

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Text Message Marketing

Six ways to drive more web traffic to your mobile website

Investing time and money into a mobile version of your website is absolutely necessary in today’s mobile-first society. It can also increase the odds of achieving success in digital marketing. But simply having a mobile site is no guarantee of success. Tragically, many people invest resources into designing a mobile site that few people visit. …

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Text Marketing Industry

4 Things to Expect with Influencer Marketing

Influencer marketing has become a hot topic trend among marketers because it is extremely effective. In fact, 94% of marketers who use influencer marketing says that it has helped boost their business, which is a pretty amazing statistic. The basic idea is that you find people on social media who fit your sales demographic and …

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Customer Service Texting

Holiday Customer Service: Do it Right

With the holiday shopping season in full swing, your customer service department is probably flooding with phone calls, emails, chats, and texts from customers trying to get answers to their questions. And while they just want to make sure they are getting the best gifts possible for loved ones, you are trying to do everything …

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Text Marketing Industry

How to get customers to sign up for texting

Did you know that 95% of texts are opened in the first 3 minutes after they are sent? On top of that, nearly 98% of texts are opened and read eventually. Knowing that your message is almost guaranteed to be read immediately shows just how valuable text marketing really is to a company. The only …

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Text Marketing Industry

Holiday Text Message Marketing Tips

Some of the most shopping people will do during the year will happen in the next month. So how can your business make sure you are a part of the biggest shopping season of the year? While text message marketing has been looked down on by marketers for a few years now as a less …

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Customer Service Texting

How Customer Service is Using Artificial Intelligence

Artificial Intelligence is more advanced than ever. While it isn’t as advanced as the personal assistant Iron Man and SpiderMan use in their suits quite yet, it is actually extremely useful. Not only are people using AI personal assistants every day on their phones, businesses have started using it more frequently in their customer service …

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Customer Service Texting

7 Reasons Why Customer Service is a Top Priority

Every business already knows you must have a great product if you want sales. You spend meetings focusing on ensuring the product is high quality, innovating to create new products, and even figuring out how exactly you want to market your products. But what many businesses gloss over is customer service. Instead of innovating and …

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