Text Marketing Industry
The way you market to your customers says a lot about your business and can completely change the dynamic of how you interact with your customers. It is also the first impression customers get of your business. Marketing is the way you keep old customers and find new ones. But how can you be sure …
Continue reading "4 Effective Marketing Strategy Changes"
Text Marketing Industry
Let’s face it. Small businesses are at a disadvantage when it comes to marketing. Large businesses have more resources at their disposal to stay on top of current trends and to stay on top of all the different methods of marketing. But small businesses may not have a huge budget or a lot of people …
Continue reading "Marketing tips for small businesses"
Text Marketing Industry
Every marketer knows that mobile marketing is essential to reaching customers in this day and age. Technology is everywhere, and this is mostly due to accessibility with smartphones. It allows you to get your advertisements, literally, into the pockets of all your customers. But this strategy is being used by your competition as well. Here …
Continue reading "Mobile marketing strategy ideas"
Text Marketing Industry
Marketing is a tricky business because you need to balance your need for getting more customers with the customers’ need to buy your product or service. Many approach marketing as a method of tricking customers into buying something they don’t need, but the truth is that customers want to buy your product or service. Sometimes, …
Continue reading "Facebook and Google: Powerful mobile marketing tools"
Text Marketing Industry
Smartphones have changed the way we do just about everything—and that includes surfing the web. Before smartphones, you could be sure that just about everyone surfing the World Wide Web was doing so from the comfort of their home or from their desk at work. With the explosive popularity of smartphones, however, the average person …
Continue reading "Eight reasons to have a mobile friendly website"
Text Marketing Industry
As a business owner, you know that success of your business depends on knowing what your customers want. It’s impossible to know enough about your audience. In order for businesses to survive, they need to constantly gather information about their audience, discover their likes and dislikes, and adapt to reach their needs. There are several …
Continue reading "Tips for a successful SMS survey"
Text Marketing Industry
It wasn’t long after texting became commonplace that businesses began to use it to market their brand. Today many businesses big and small are using SMS as a marketing channel. But there is a more recent trend developing within the SMS channel. Businesses are finding new ways to use it that don’t involve marketing. Businesses …
Continue reading "SMS: For more than just marketing"
Text Marketing Industry
While text message marketing is far from the most expensive marketing channel, it isn’t free to text your customers. You are paying a few cents per text. If you’re texting hundreds or even thousands of people. Each text message you send can represent a significant investment. If you want to see a profitable return on …
Continue reading "Crafting the perfect text message"
Text Marketing Industry
Today, more than half of Americans have a smartphone. Of those, nearly all of them are checking their email exclusively on their mobile device as opposed to their computer. It’s safe to say that email marketing can now fall under the category of mobile marketing. For businesses thinking about which marketing channels to use, there’s …
Continue reading "Mobile marketing strategies: email vs. text"
Text Marketing Industry
The “leaked” Black Friday ads have shown one thing this year: people can now get mobile devices for cheaper than ever before. In fact, the costs have dropped significantly over last year on similar items. It looks like retailers are more prepared than ever to sell off a lot of mobile devices because people are …
Continue reading "Black Friday – Mobile taking over"
Text Marketing Industry
The marketers of decades past would be jealous if they could see the marketing channels and tools that marketers today have at their disposal. Until recent years, advertising required a lot of careful planning and an extensive waiting time between the launching of an advertisement and any kind of perceivable response. Today mobile marketing channels …
Continue reading "Five keys to a successful SMS marketing campaign"
Text Marketing Industry
As a small business owner, you’ve surely heard all of the hype about mobile marketing—and text message marketing especially. If you’ve already decided to give it a try, you may have been disappointed by the contrast between promised results and actual results. Before you write off mobile marketing altogether, however, consider these tips for getting …
Continue reading "Tips for reaching your mobile marketing goals"
Text Marketing Industry
The popularity of SMS marketing has exploded worldwide. AS is already happening with social media marketing, many businesses are adopting SMS marketing simply to keep up with everyone else without first understanding proper strategies. If you’re new to SMS marketing, or if you’re thinking about getting started, here are some things you’ll want to know. …
Continue reading "Six components every SMS campaign needs"
Text Marketing Industry
There are countless ways to market your small business. If you’re new to the business world, you’re probably wondering which marketing channels you should utilize. There isn’t one right answer. The answer will vary depending on your business’s niche and the goals you’ve set for your business. Regardless of what type of business you’re running, …
Text Marketing Industry
Before there were smartphones, mobile marketing was a very different industry. When cellphones were a lot simpler, text messages were virtually all a marketer had to work with. Now mobile marketers have dozens of mobile channels at their disposal. Not surprisingly, SMS marketing is often forgotten amongst all of these other mobile marketing tools. What …
Continue reading "SMS marketing: old but not outdated"
Text Marketing Industry
Unless you’ve been living under a rock, you’ve probably been exposed to some form of mobile marketing. If you have any kind of mobile device, it’s unavoidable. If you’ve been considering mobile marketing for your own small business, you may be under the assumption that mobile marketing comes down to having a mobile app. Nothing …
Continue reading "Use mobile marketing for lead generation"
Text Marketing Industry
If you own a small business, you can’t afford to ignore mobile marketing any longer. If you still need some convincing, consider these seven mobile marketing facts. Smartphones are mainstream Some kinds of mobile marketing, like SMS marketing, are applicable to all kinds of mobile phones. Others, like mobile apps and QR codes require smartphones. …
Continue reading "Seven mobile marketing facts business owners need to know"
Text Marketing Industry
Not too many years ago, if you designed a website for your business, you could be sure that everyone that viewed that website would have a similar experience. That’s because everyone who accessed your website would be doing so on a desktop computer or laptop. While screen sizes might vary slightly, the experience would be …
Continue reading "Five mobile web design myths"
Text Marketing Industry
Next time you go out, look around you. Tally in your head just how many people are on their phones, either talking on them or using them in some fashion. You might be surprised just how many people are on their phones, and just how often they’re on them. If you’re like the average person, …
Continue reading "Taking your marketing mobile"
Text Marketing Industry
Social media marketing has grown to become one of the most popular marketing tools. It’s not surprising when you consider that social media marketing is free to get started with and relatively inexpensive should you choose to invest. Though it can be such an effective tool, social media marketing can still be a waste of …
Continue reading "Four social media marketing tips to improve your results"