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Business Texting Best Practices

Text Marketing Industry

Marketing: A Focus on Social Media

Marketing to customers these days can feel a bit messy. A business has to be involved in marketing methods all over the internet, including social media, email, a website, review sites, and more. Even just when it comes to social media, a business might be confused about exactly which sites to work with and what …

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SMS Marketing

Six SMS Marketing Tips for Your Business

If you’re new to text message marketing (or SMS marketing) then you’ve made an important step for the success of your business. Now that you’ve got your feet wet, it’s important to continue to fine tune your text message marketing campaign to make it more effective. Here is a look at six tips that, if …

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Text Marketing Industry

Six things to know about Gen Zers this holiday season

The year 2020 may very well be the first one in which Generation Z is more important to retailers than millennials when it comes to holiday advertising. If young people are an important part of your customer base, then here are six things you need to know about this particular demographic heading into the holidays. …

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AI Chatbot

Using AI in 2020: What to Know

Artificial Intelligence is one of the hottest new trends right now because it can be used on a personal level and a business level very effectively. People have been very satisfied with their personal assistants, and companies like Apple, Amazon, and Google have been working hard to ensure they are getting better and better every …

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Text Marketing Industry

Thirty stats that show the importance of mobile marketing

As the end of 2019 draws near, it’s a great time to look ahead to 2020 and plan out your digital marketing budget. If you’re already investing into mobile marketing, 2020 may be the year that you want to allocate more money towards it. And if you’re not already investing in mobile marketing, 2020 is …

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Text Marketing Industry

How to succeed with digital marketing

The world of digital marketing is always changing so quickly, that if you’re not constantly and proactively making adjustments to your strategy, you’ll quickly fall behind. Now that 2019 is drawing to a close, it’s a good time to look ahead to 2020 and try to anticipate which things are going to be the most …

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Text Marketing Industry

Pushing Future Texting & Wearable

It doesn’t seem that long ago when the idea of wearable technology was still very sci-fi to most people, but now, it is becoming a fact of life. With the new smartwatches and health bands being released, you will be able to monitor everything in your life by simply looking at your wrist. Some people …

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Cloud Tutorials

High Traffic SMS Marketing Best Practices

Wireless telecom carriers like Verizon, AT&T, Sprint, T-Mobile, etc. control whether your company’s text messages reach their consumers. That means you must provide their consumers with a great user experience or else! On the other side, you are trying to reach those consumers as cheaply and efficiently as possible. How skillfully you do this determines …

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Text Message Marketing

Two-way Business Texting: Marketing Techniques

Marketing isn’t just about one-way communication with your customers. Most businesses push ads at their customers through email, texting, billboards, and even on-site marketing. However, not a lot of businesses consider how important it is for your customer to be able to communicate back with your company. Two-way business texting is one of the best …

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Text Marketing Industry

Google shares 10 mobile marketing tips

Mobile is a huge yet largely untapped opportunity for marketers. Why is it so underutilized? Because mobile presents a unique challenge to marketers. While marketers can count on consumers watching TV from their couches, or on their computers while sitting at a desk, mobile consumers can be anywhere, doing anything, and using a variety of …

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SMS Optin Ideas

Conversational AI Messaging & How to Get Opt-ins

If you’re a business owner and you’re launching a conversational AI message marketing campaign, you know you’re going to need a list of people you can text. Rules are in place to prevent businesses from sending unwanted texts to consumers. That means you need to get people to opt in to receiving your texts. How …

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Cloud Updates & New Features

Spintax Increases SMS Marketing Delivery for Better ROI & Less Blocking

We noticed in many accounts that Sprint & AT&T are causing massive undelivered and blocked messages. Most are blocking based on messages being the same. Carrier’s don’t like duplicate messages almost as much as they hate links and phone numbers appearing in the messages. We highly recommend all our customers learn to use our Spintax mode …

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Text Message Marketing

Six digital marketing trends small business owners need to be aware of

As a small business owner, you know that on any given day, you will wear several different hats. Small business owners don’t have the luxury of hiring an in-house IT specialist or a human resources team. You often have to fill in for sick employees so you might be a cashier or an assembly line …

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Cloud Updates & New Features

Upgraded Equiitext with MMS Capabilities

The new MMS capability to send pictures, up to 1,600 characters & emoji’s is here!  Our Multimedia Messaging Service API give you all the benefits of SMS, plus the ability to send rich content like images, emoji’s and up to 1,600 characters for that added oomph. Even better, your customers can share rich content with …

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AI Chatbot

Close.io CRM Integration with Business Text Messaging

Close.io, your automation just became smarter ‍ Does your business use Close.io to manage your workflow or stay on top of your sales pipeline? Further your efforts by integrating Close.io with your EquiiText account. ‍ Once set up you won’t miss a beat. Inbound and outbound texts will automatically sync making sure you and your …

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Business

How to Integrate Your Salesforce CRM with Equiitext Business Text Messaging Platform

Salesforce, the cloud is brought back to Earth ‍ Does your business use Salesforce to handle accounts? Looking to connect your CRM to EquiiText? Well get the most of EquiiText by integrating the two. ‍   Once set up you won’t miss a beat. Inbound and outbound texts will automatically sync making sure you and …

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Text Marketing Industry

How Cardi B Uses SMS Marketing to Maintain Fan’s Loyalty

According to a recent Tech Crunch article, Cardi uses text messages to directly communicate with her loyal fans. Texting with her fans gives Cardi B the opportunity to engage one-to-one directly with her biggest supporters. There are no middle-men, they are candid conversations about real topics. Cardi B is not alone in the rising trend …

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AI Chatbot

EquiiTEXT has partnered with Zapier!

We are excited to announce we have partnered with Zapier, the automation team the allows us to connect EquiiTEXT to 1000+ other apps, including Microsoft Outlook, Google Calendar, Mailchimp, and so much more! Are you tired of spending hours every week doing simple tasks, such as sending texts when appointments are ready, adding email contacts …

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SMS Messages for Salons

Why Spas and Salons Should Start Sending SMS Messages to Their Customers

Texting is a great way to keep in contact with beauty-loving clients who are always looking for the best deals. Stop losing customers to competitors by standing out with your text message marketing!

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Business SMS

3 Reasons Why You Should Consider Using SMS Marketing for Your Business

Read the top 3 reasons SMS marketing is an important tool in your business sales plan.

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