Text Marketing Industry
With cell phones, everything became a “right here, right now” kind of mentality. We aren’t very good at waiting anymore, especially since smartphones put the world at our fingertips. Even when we are flying, we still have access to smartphones. Though this might be bad news for the person trying to sleep on the flight …
Continue reading "Mobile marketing tips for your business"
Text Marketing Industry
Marketers everywhere are shouting the praises of text message marketing. If you own a small business, most likely you’ve heard all the hype surrounding SMS. If you’ve taken the leap to go mobile but aren’t experiencing the success you were promised, you might be tempted to forget about mobile altogether. You may want to consider, …
Continue reading "Five reasons your SMS campaign isn’t working"
Text Marketing Industry
Every business will hit a slow patch the week between Christmas and New Years. If anyone does show up to your store, it will either end in you losing money due to a return or breaking even because the item was returned and a new one was purchased. Few people run out and do a …
Continue reading "Business texting after holiday sales"
Text Marketing Industry
The humble hashtag is perhaps the most misused and misunderstood social media tool. If you have any social media account, chances are you’ve seen the hashtag abused in a hundred different ways. Its repeated misuse has led many to believe that the hashtag has no purpose. In actuality, that one little symbol holds great …
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Text Marketing Industry
What is business texting? It is a way for you to quickly and easily communicate with your customers to develop a trusting relationship. One of the biggest trends in marketing will be developing relationships. Every generation is different, so every year there are new ways to market to the young kids just barely turning 18 …
Continue reading "Business texting: A new idea"
Text Marketing Industry
If you want to know which aspects of an industry are trending, simply follow the money. Consider that mobile marketing budgets have increased by 142% since 2011. It’s safe to say that mobile marketing is a trend to watch. But with all the hype, there have been a number of misconceptions that have misled many …
Continue reading "Mobile marketing myths exposed"
Text Marketing Industry
There are a ton of different ways you can use mobile marketing to benefit your company and bring in more business. You can use it on current customers or you can use mobile marketing to bring in new customers. How, though, can you make the most of all your mobile marketing opportunities? Here are a …
Continue reading "Top ways to use mobile marketing"
Text Marketing Industry
Right now is the perfect time for your company to re-evaluate marketing strategies. Take a deep breath and look at the numbers. What did you do this year? Did it help? How much? What can you do better next year? Make sure you are looking year over year to get the full impact. Well, the …
Continue reading "Business texting essential in 2014"
Text Marketing Industry
Between Apple’s App store and Google Play, there are approximately 1.7 million apps. Of those, very few will achieve popularity and success. The reason? Most app developers aren’t able to combine a great product with a great marketing strategy. The first is obvious, if your app isn’t of high quality, nothing else matters. But even …
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Text Marketing Industry
Every day, smartphones transmit billions of location data bits. Never before have local business owners had such a golden opportunity. With the right mobile marketing strategy, local businesses can profit from the ability to use their customer’s smartphone location data. Here are a few tips local business owners can follow to use location data to …
Continue reading "Five location-based marketing tips"
Text Marketing Industry
Small business owners are all about starting marketing techniques that could really bring in the big bucks. But that’s all they can manage to do sometimes. Actually managing all of the new marketing can be much more challenging. How many business Facebook or Twitter accounts have you seen that haven’t been updated in a couple …
Continue reading "Make your text marketing campaign better"
Text Marketing Industry
Have you been having trouble figuring out what gifts to buy for that special someone this year? There are a million things they may love, but the best thing might be mobile accessories or a new phone. With smartphones becoming our lifelines, smartphone accessories work for everyone. If it is someone close to you that …
Continue reading "Top smartphone accessories for Christmas gifts"
Text Marketing Industry
In 2011, mobile accounted for just 6% of all web traffic. Just two years later, that number has jumped to about 25%. There are now an estimated 4 billion mobile phones in the world, and over a billion of those are smartphones, capable of accessing the internet from virtually anywhere. And with 50% of all …
Continue reading "Three mobile marketing fails (and how to avoid them)"
Text Marketing Industry
Many businesses have been focusing their marketing efforts on SMS and mobile. The mobile marketing efforts have taken a lot of time and money, and a lot of focus has been taken from other marketing efforts. The real question, though, is whether or not these mobile marketing efforts actually worked. One good way to test …
Continue reading "How much did mobile marketing efforts work?"
Text Marketing Industry
Jolla is a start-up Finnish phone maker that just released its first phone ever, the Jolla. Though a small start-up of only about 80 employees, the company is already seeing a lot of success and quite a bit of interest in their product. Since most start-up companies fail pretty fast, especially in the phone manufacturing …
Continue reading "Making a personal connection through text advertising"
Text Marketing Industry
One of the best ways for your business to get sales, especially when trying to compete with large retailers, is to send text reminders to your customers. Most of the time, your customers do want to come back and buy more stuff, especially if there is a sale or if they are trying to prepare …
Continue reading "Cyber Monday text reminders"
Text Marketing Industry
Black Friday is tomorrow, and you may have missed the boat on Black Friday sales. Or you thought you did. But it isn’t too late! You can get started right now with text message marketing, and it will help you sell even more in the next few weeks until the holidays are finished. You will …
Continue reading "Last-minute text message marketing for Black Friday"
Text Marketing Industry
It’s finally happened; more than 50% of US adults now have a smartphone. According to the Pew Research Center, the exact figure is 56% up from 35% just two years ago. As the number of smartphone users continues to increase dramatically, more and more business owners are looking to take their business mobile. Remember, if …
Continue reading "Transitioning to mobile SEO"
Text Marketing Industry
Marketing is tricky because it means figuring out which tactics are more or less valuable than others. You may spend thousands of dollars just to find out your target audience doesn’t care about that method of marketing. The way to battle this is through studies that show us exactly how effective and valuable smartphones are …
Continue reading "High value of smartphone browsing"
Text Marketing Industry
This holiday season, as I’ve been doing my Christmas shopping, I’ve noticed that there have been more and more businesses trying to get my phone number. They want to start sending me texts. And guess what. It actually works! Almost every business that asks for my number so they can send me deals gets it! …
Continue reading "More businesses using text marketing"