Non-Profit
Because people spend so much time on their cellphones, and because texting is one of the simplest and fastest forms of modern-day communication, individuals are more likely to use text messaging as a way to support nonprofits in need.
Hospitality
SMS marketing is the best tool restaurants can use to reach customers today. Find out what these restaurants did to increase sales and generate leads to learn how your restaurant can do the same!
EquiiText Best Practices
Three common mistakes in SMS marketing your business should avoid.
Business SMS Marketing
Chambers of Commerce are an unlikely industry that benefits from SMS marketing.
EquiiText Best Practices
Avoid carrier blocks by utilizing an EquiiText best practice: SpinTax
EquiiText Best Practices
Avoid carrier blocks by utilizing an EquiiText best practice: Landline Scrub
Business
How do you market to millennials? You text them!
Business
Don't spend too much on paid search ads. Pay less and make more using SMS!
EquiiText Best Practices
Not sure how to funnel prospects using SMS? Read on to find out!
Real Estate SMS Marketing
EquiiText is perfect for the real-estate industry. Find out why!
Education
SMS and MMS texting are not the same, but what's the difference, exactly?
EquiiText Best Practices
How to send the perfect first campaign message from your new EquiiText platform!
Text Message Marketing
Studies have shown that a text will be opened within the first 3 minutes after it is received. On top of that, nearly all text messages are read. What better exposure could a business want when trying to reach the current customer database? A text marketing campaign is extremely valuable to a business and should …
Continue reading "Strategies for a text marketing campaign"
Education
How does using SMS to communicate with customers measure up to traditional email campaigning?
Education
Are you considering a new business SMS platform? Here are 5 reasons you should switch to EquiiText.
Education
Are you following TCPA regulations within your EquiiText platform? Learn what you should and shouldn't do according to the TCPA.
Text Marketing Industry
SMS is one of the easiest marketing channels to get started with but a difficult one to master. The 160-character limit means every single word counts and crafting that perfect text message will take a lot of trial and error. The following four tips, however, are aimed at first-time SMS marketers just getting started with …
Continue reading "Four tips for getting started with SMS marketing"
Text Marketing Industry
In the mobile marketing community, we talk a lot about how important it is for every business to have a mobile strategy. We continue to hear that many businesses simply aren’t taking advantage of mobile technology when it comes to mobile marketing. While this is true, it’s not entirely accurate. Sometimes meaningless statistics are being …
Continue reading "Customize your mobile marketing strategy"
Text Marketing Industry
With so much regulation from our government, it is essential that you know all laws associated with marketing before you move forward with it. Any business can be held liable if there are problems associated with messages, which could get really ugly really fast. You can see what happened when the banks didn’t follow the …
Continue reading "Text marketing: Know the laws"
Customer Service Texting
Customer service is one of the most important aspects of any business because it is the way in which your company is communicating with customers. There are many different ways to provide valuable customer service, including phone calls, texting, social media, emails, etc. And depending on the size of your company, your business may be …
Continue reading "Is There a Place for Chatbot AI in Customer Service?"