Text Marketing Industry
Many businesses have been focusing their marketing efforts on SMS and mobile. The mobile marketing efforts have taken a lot of time and money, and a lot of focus has been taken from other marketing efforts. The real question, though, is whether or not these mobile marketing efforts actually worked. One good way to test …
Continue reading "How much did mobile marketing efforts work?"
Text Marketing Industry
Jolla is a start-up Finnish phone maker that just released its first phone ever, the Jolla. Though a small start-up of only about 80 employees, the company is already seeing a lot of success and quite a bit of interest in their product. Since most start-up companies fail pretty fast, especially in the phone manufacturing …
Continue reading "Making a personal connection through text advertising"
Texting News
If you’re a smartphone owner, chances are you’ve had an online shopping experience like this one. You’re on the hunt for the perfect Christmas gift when you come across a promising website. Unfortunately, you can hardly see the text or the images on your tiny screen. You are constantly trying to pinch and zoom just …
Continue reading "Optimize your website for mobile"
Texting News
A lot of people have realized that there is a lot of options out there for smartphones and have started looking around. You would think that iPhone users would be pretty loyal and keep getting iPhones when they upgrade, but that isn’t really the case anymore. People want new toys, which means having the latest …
Continue reading "Switching to Android: Google’s own advice"
Texting News
After all the harping on Apple for lack of innovation, it seems the company has finally started to get the message and make some changes. This could be good news for a lot of loyal Apple buyers and bad news for a lot of Android and Windows phone buyers. iOS may be coming back, and …
Continue reading "3D sensors: What could this mean for Apple?"
Text Marketing Industry
Mobile advertising comes in all shapes and sizes. When most business owners think about taking their business mobile, they’re thinking about a mobile friendly website or banner ads. But the real power of mobile marketing rests in the text message. Text message marketing, or SMS marketing, is the powerhouse when it comes to mobile marketing. …
Continue reading "MMS gaining popularity among mobile marketers"
Texting News
The Galaxy Gear was a new invention, and people were very excited about it. They were ready to get it and take it home to show off. The real question was, however, how many people were really going to fork out the cash to buy the new Galaxy Note 3 and the new smartwatch together. …
Continue reading "Galaxy Gear: How many have you seen?"
Texting News
If you haven’t heard of the Telephone Consumer Protection Act (TCPA), it’s the legislation that keeps mobile marketers up at night. Chances are you have heard of the “Do Not Call” registry. That falls under the TCPA. But it’s the new addition to the TCPA guidelines that’s really got mobile marketers worried. Though amended back …
Continue reading "What the new TCPA guidelines mean for your business"
Texting News
When you think about the number of people you know with smartphones (which is probably almost all of them now and days), more than likely, you are thinking of iPhones. It seems like everyone has an iPhone, or at least everyone I know. But are iPhones really to leading smartphone out there? A new study …
Continue reading "Do you have an Android?"
Texting News
Just a couple of weeks ago, the FAA decided that all electronic devices except for phones were probably okay for use during the entire flight. People were excited because this means they no longer have to turn off electronics for the 30 minutes going up or the 30 minutes going down. It may be the …
Continue reading "Mobile marketing in the air: Europe following US lead"
Text Marketing Industry
Our society has a serious problem with distracted driving. Though drunk driving may not be as bad as it used to, texting and driving has become really bad. It is so bad, in fact, that New Jersey is planning to ban the use of texting while stopped at red lights. What causes people to feel …
Continue reading "Texting customers: The unexpected adrenaline"
Texting News
When the news came out that the new Moto X was going to be customizable, people got really excited. The idea what you can build your own phone out of whatever components you want is really appealing because it means you can get everything you want. But what if that phone was only offered by …
Continue reading "Get your personalized Moto X anywhere"
Texting News
Imagine yourself opening up a new smartphone and playing with all the new features you bought. There are many things you expected, such as a web browser, texting, a clock, and a few other apps, but then there are also some pre-loaded apps on your phone. The app-makers can make deals with the phone-makers to …
Continue reading "Pre-installation: They key to mobile marketing"
Texting News
For many years, the FAA has banned electronics on planes because it is unknown how these electronics affect the flight. It would be bad if someone used a cell phone to look at mobile advertising, and it caused the flight to drop. Most flights allow you to play games and turn on electronics but only …
Continue reading "Mobile advertising over 10,000 feet"
Texting News
Google is trying to stay on top. It is already forcing all business owners to get Google Plus accounts and doing everything it can to get a monopoly in the search engine business, but the technology company wouldn’t mind having a monopoly on everything. Unfortunately, the smartphone competition is fierce keeping them on their toes. …
Continue reading "Getting exactly what you want: Project Ara"
Texting News
Do you remember all those sci-fi movies showing you cool technology that would never really exist? You thought it was just cool to imagine. But now, the future is here, and so is all the technology. Now we have smartphones and laptops and the world at our fingertips. Now, we have the world at our …
Continue reading "Smartwatches: is this goodbye to the smartphone?"
Texting News
The fight to the top has been tough for smartphone manufacturers, but it isn’t over yet. It will never be over. The fight to always be on top will continue until we have some other great device that can be used to make phone calls and give us access to everything on the internet. The …
Continue reading "G Flex vs Galaxy Round: who really won?"
Texting News
Your smartphone can do practically anything now and days. With one small device, you have all the knowledge in the world. It can talk back to you, show you beautiful things, teach you stuff, send messages for you, update you on emails, and even more. What can’t it do? Well, until recently, it couldn’t give …
Continue reading "The smell of success: smartphone gadgets"
Text Marketing Industry
This week saw the announcement of two exciting new mobile devices: Apple’s iPad Air and iPad mini with retina display. It’s good news for consumers and mobile marketers alike. As with any new hardware launch, there are some exciting implications for the mobile marketing world. The announcement of two new devices at once is …
Continue reading "New iPads are good news for mobile marketers"
Texting News
We live in a world where doing just one thing seems like a waste of time. That is exactly why people have smartphones. You can browse the web while watching TV, while waiting in line, while sitting on the bus, or even while waiting at events. With smartphones in your pocket all the time, you …
Continue reading "Setting up your mobile website"